Theodore Prince is senior vice president for marketing and sales for Optimization Alternatives Limited, Inc. an Austin, Texas company that develops and deploys large-scale control and decision support systems to manage freight transportation.

He was formerly senior vice president and chief operating officer of “K” Line’s North American trades, responsible for its management and profitability. Prince was also the executive vice president and chief operating officer of The Rail-Bridge Corporation, “K” Line’s domestic inland subsidiary. He was with “K” Line America for 10 years. Prior to that, he was with Conrail and its motor carrier subsidiary for nine years. He has spent his career in the transportation industry, spending 20 years working for a variety of surface transportation carriers. He has a B.S. in Economics from the Wharton School of the University of Pennsylvania, and a M.S. in Transportation from the University of Pennsylvania Graduate School of Engineering and Applied Sciences.

All Papers from Theodore Prince:

 Transportation E-Commerce Pressing towards Portals
The surface freight transportation industry hasn't had a lot of success with e-commerce. However, improvements in logistics management will depend on it.
Ascet Volume 4, May 16, 2002

 E-Commerce: Its Impact on Transportation, Logistics, and Supply Chain Management
The transportation and logistics industries have only intermittently applied B2B e-commerce to their practices. Transportation carriers have had a great deal of trouble utilizing e-commerce solutions to fulfill customer supply chain expectations.
Ascet Volume 2, April 15, 2000