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Summary
June 8, 2005 - The Ventana Research study on BI for Operational Performance
indicated widespread use of business intelligence for operational use across
the organization including finance. Our research found that deployments varied
in size from very small to over 10,000 users. Furthermore, a large percentage
of organizations accessed these operational BI applications on a daily or hourly
basis, indicating that they were likely mission-critical. Among the most common
operational BI applications, performance monitoring, issue management and customer/product
360 degree views stood out. The use of BI to monitor and improve operational
and financial performance and management of specific operations areas will strategic
for many organizations. Ventana Research expects operational use of BI to accelerate
and expand in previously unrealized ways and we anticipate that operational
BI will become a major focus in global organizations in 2005 and beyond.
In 2003, Ventana Research began the research of business intelligence technology to improve business operations and to enhance the effectiveness of individuals. Based upon initial quantitative and qualitative research (“Operational Performance Management” and “Business Intelligence for Operational Performance”) where Ventana Research examined the market''s maturity, adoption rates and key trends. In these two research studies have examined over 1000 organizations, making the research effort the most definitive exploration of the the importance and relevance of leveraging BI in operational tasks and roles.
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