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Enterprise Profit Optimization: The Next Wave in Value Creation
(4/15/2001) Ascet Volume 3
By Robert Phillips, Manugistics Group, Inc.
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By tightly integrating pricing actions and supply chain actions, EPO provides companies with the tools they require to quickly and effectively achieve optimization goals.


Visionary executives have long dreamed of maximizing the return from their assets through the end-to-end optimization of their business. The development and continued evolution of Supply Chain Management solutions and the advent of demand-side solutions such as Pricing and Revenue Optimization have enabled the optimization of many parts of the value chain, improved their coordination, and brought end-to-end optimization tantalizingly close. It is now within reach.


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